Sponsorship
AEGON – making a difference through sponsorshipAs one of the world’s leading life and pensions companies, our business is helping people and organisations be ready for a brighter future. Through sponsorship, we can help make a real difference in other walks of life too – from tennis to golf, football to music, we’re investing today to help build a brighter tomorrow.
Lead Partner of British Tennis
At the start of 2009, AEGON UK became the first-ever Lead Partner of British Tennis. Our partnership will run for five years, from 2009 to 2013.
We’re investing in the sport at all levels, from supporting tennis in schools and local communities to helping players make the most of their talents. We’re also supporting our national teams and sponsoring world-class events like the AEGON Championships, Classic and International.
Visit our new AEGON tennis website and learn more about our partnership
AEGON Masters Tennis
We're also proud to sponsor this unique event, held at the Royal Albert Hall. This event gives fans the chance to see the greats like Henman and Rafter in action once again. Visit our new AEGON tennis website to find
out more about the AEGON Masters Tennis
Team Saltman, local golfing brothers
We’re delighted to continue our sponsorship of local professional golfing brothers – Elliot, Lloyd and Zack Saltman – as they move forward in their careers.
And in the US we sponsor Zach Johnson, the 2007 Masters winner and up and coming women’s golfer Taylor Leon.
- Find out more about Team Saltman
- Spanish success for Team Saltman
- The Saltmans show their support for the AEGON Breakfast Club
Lead sponsor of Ajax FC
In the Netherlands we sponsor one of the biggest names in European football – Ajax. Famous not only for their success in the game, Ajax have also achieved a worldwide reputation for developing and nurturing talented young footballers.
Visit the official Ajax website
Lang Lang, renowned pianist
It’s not only sport we extend our support to – pianist Lang Lang is an official AEGON international ambassador. Described by the New York Times as the ‘hottest artist on the classical music planet’ and watched by over 5 billion people at the opening of the Beijing Olympics, he’s become one of the world’s biggest musical talents.